Vital Images and Sectra Extend Marketing and Reseller Agreement to Include European Market
27 November 2007
Integrated Enterprise Imaging Solution to provide advanced visualization and analysis tools to physicians across multiple specialties
The IT and medical technology company, Sectra and Vital Images, a leading provider of enterprise-wide advanced visualization and analysis solutions, today announced the companies have signed a reseller and marketing agreement. Under this agreement, Sectra will be able to integrate Vital Images' Vitrea® software as part of Sectra PACS (picture archiving and communications systems) to offer a comprehensive solution to its European customer bases.
"We've enjoyed a strong relationship with Sectra in the United States and are excited to build on that relationship to provide our European customers with an integrated solution that streamlines clinical workflow," said Phil Smith, executive vice president of corporate development for Vital Images. "This agreement supports our mutual commitments to simplifying complex data and enhancing communication enterprise-wide. Sectra's installed-base of approximately 950 hospitals worldwide and more than 50% market share specifically in Scandinavia represents a significant opportunity for Vital Images to offer a comprehensive advanced visualization solution to new customers and to Sectra's existing European installed base. This agreement is a key element of our overall growth strategy for the European market and we are excited to extend our existing partnership," said Marc Lamont, managing director for Vital Images Europe.
Sectra will offer to its customers a solution that incorporates Vital Images' advanced visualization and analysis tools with its powerful image and data management package. "We see a growing demand for clinical visualization tools and by adding ViTAL's products to our offering we can provide a full portfolio responding to this demand," said Anders Brodin, sales marketing manager at Sectra.
ABOUT SECTRA'S MEDICAL OPERATIONS
Sectra is one of the world's major diagnostic imaging system (PACS) providers. More than 900 hospitals worldwide use the system daily and more than 40 million radiology examinations are diagnosed in Sectra's system annually. In Scandinavia, Sectra is the market leader with more than 50% of all film-free installations. Outside Scandinavia, Sectra's system is installed at customers in North America and most major countries in Europe and the Far East. In the US, Sectra has a dedicated sales, service and support organization focused on the North American market.
